Services

From diagnosis and planning to taking on the leadership itself. Every engagement starts with one question: what will have changed in your business when we are done?


Planning & analysis

Strategic Planning

Corporate and business strategy, market analysis, growth planning and competitive positioning.

Who it’s for: Companies that grew on experience and now need a written, shared direction.

What it includes
  • Diagnosis of today’s position: market, competition, internal capabilities
  • Strategic options and how they compare
  • A 2–3 year plan with goals, KPIs and timeline
  • A tracking framework for management

Market Research & Analysis

Qualitative and quantitative research, industry analysis, consumer insights and due diligence for evidence-based decisions.

Who it’s for: Leadership teams deciding on a new market, product or investment who want data, not impressions.

What it includes
  • Industry and market-size analysis
  • Competitor and pricing mapping
  • Customer-base, channel and sales analysis
  • Due diligence before an investment or market entry

Business Plan

A complete business plan: market analysis, financial projections, operating strategy and implementation plan.

Who it’s for: New ventures, expansions and companies seeking finance.

What it includes
  • Business model and value proposition
  • Financial projections and scenarios
  • Valuation and viability analysis
  • Documentation for banks, investors or funding programmes

Marketing Plan

An integrated marketing plan: positioning, target audience, marketing mix, digital and traditional channels, measurable goals.

Who it’s for: Companies with a good product that isn’t reaching the right customers in the right way.

What it includes
  • Brand positioning and message
  • Segmentation and audience selection
  • Channel plan and budget
  • Activity calendar and performance indicators

Leadership & execution

Fractional roles: a senior executive on a steady, part-time basis, for as long as the business needs.

We take on a limited number of fractional engagements at a time, so each client gets the attention it needs.

Fractional CEO / GM

Limited availability

Strategic leadership and senior operational management, without the cost of a full-time executive.

Who it’s for: Owners who still make every decision and want to build an organisation that runs productively, even without them.

What it includes
  • Management structure, roles and decision flows
  • Budget, KPIs and regular reporting to the board
  • Execution discipline and accountability
  • Working with owners and the board through the transition

Fractional CCO / CSO

Limited availability

Commercial and sales leadership: go-to-market strategy, channel development and building the commercial team.

Who it’s for: Companies that need experienced commercial leadership to grow sales and improve margins.

What it includes
  • Channel strategy (wholesale, retail, HoReCa, supermarkets)
  • Customer-base and pricing-policy analysis
  • Monthly sales analysis and forecasting
  • Organising and coaching the sales team

How we work

  1. Diagnose

    We understand the business, its data and its people before we propose anything.

  2. Plan

    Together we set direction and priorities, with clear goals and indicators.

  3. Execute

    We stay alongside the implementation, or take it on as fractional executives.

  4. Measure

    We track results regularly and correct course where needed.

Not sure where to start?

The Strategic Diagnostic shows your weakest dimension in three minutes.

Take the Diagnostic